Sonja Dolzer
Founder of BURN-IN - agency owner | gallery owner | strategist for GreenART & sustainability"BURN-IN unites gallery, agency and attitude - as a multidisciplinary resonance space for GreenART and transformation."
Sonja Dolzer is the founder of the multidisciplinary platform BURN-IN, which is a gallery, marketing agency and thinking space in one. She has been working at the intersection of art, communication and sustainability for over 25 years. She designs and curates exhibitions, develops strategic positioning for artists and companies and uses art specifically as a driver of transformation.
GreenART, the creation of meaning and the democratization of art characterize her projects as well as her twelve theses for responsible, future-oriented art education. With BURN-IN, she is creating a creative ecosystem for artists, collectors, companies and institutions.
Career
- Born 1965 in Vienna | married | one son (1989)
- 1995: Founding of a communications agency in Linz
- 2010: Brand registration BURN-IN
- 2014: Opening of the BURN-IN Gallery in Vienna
- Currently: Installation of an atypical art space in Gerngross, Vienna - focus on GreenART & meaningfulness
Education
- Vienna Academy of Commerce
- Vienna University of Economics and Business
- Fernhochschule Hamburg (Marketing & Business Management) | Diploma
- Sommerakademie Salzburg - Art in the Blog
Focal points
- Strategic Art-Branding & Positioning
- Art Management
- Exhibition Conception, curating, realization
- Emotional storytelling & neuromarketing
- Consulting, coaching & strategy workshops
- Sustainability communication & circular thinking
Selected projects
- BURN-IN - Think- and Tufabrik for GreenART, meaningfulness & sustainable brand management & corporate culture
- Corporate projects (incl. a. for Wiesmayr Klimatechnik, Transgourmet, MGI, LP Logistik,) - art integration, Green Branding & emotional communication
- Art in Gerngross - Democratization of art in atypical spaces
- Silent Scream - Positioning the photographic art of Richard Fischer
- Andrea Langensiepen - Storytelling-Workshops & Short Prose
- Ladislav Černý - Online Marketing & Artist Representation
- Over 140 exhibitions and fairs since 2014
Publications (selection)
- Return on Culture - Art Sponsoring, Brand Value & CI
- The Medical Practice as a Brand - Brand Development in the Healthcare Sector
- Selling Art Successfully - Business Concept for Visual Artists:Inside
- QUIREA - Art between genetic code and technology
Languages
- German
- English
- Spanish
Memberships
- Wirtschaftskammer Wien & OÖ
- Frau in der Wirtschaft
- Aufsichtsrätinnen-Database
- ARTSY
Aesthetics. Movement. Nature.
- Art
- Travel
- Golf
- Garden
- Architecture